Clients I’ve Worked With:


Testimonals

Thank you for all the amazing articles — you are an absolute pleasure to work with and we’re so lucky to have you!
— Placewise Media
Laura was able to understand our core brand values and incorporate them into fun, user-friendly content to help us sell our range of skincare products. I highly recommend her work.
— Sanitas Skincare
Fantastic work as always!
— Eminence Organic Skin Care
Thank you for all the tremendous help you’ve given thus far!
— Packlane
 

Select Writing Samples


Skincare + Beauty

All About Sunscreen
How to Exfoliate
Derma Roller + Hyaluronic Serum
Toners — Should You Include Them in Your Beauty Routine?
Blue, Green + Clean Beauty
Skincare Routine for Your 30s
Keratosis Pilaris
Skincare Routine for Your 20s
Makeup Mistakes That Are Bad For Your Skin
Phlur Fragrance Review: This Relaunched and Reimagined Fine Fragrance Is Taking Social Media By Storm
The Best Waterproof Mascara: Find Your Ultimate Eye-Defining Companion
Facial Toning with Microcurrent: Is NuFACE Trinity Worth It?
5 Black Female Founded Beauty Brands We’re Loving Right Now

Lifestyle, Wellness + Hospitality

The Quality Edit - author page
Fall Florals
Hottest Summer Swimwear Trends
Get a Workout Anywhere — Fitness Tips While Traveling
New School Year. New Routine. Same Delicious Coffee
Placewise Media - Shopping Centers
A Glorious Playground in Scotland’s Picture-Perfect Countryside
Strong Body, Healthy Mind: Working Out With Melissa Wood Health
Traveling Soon? Add These Waterproof Boots to Your Packing List
Your Home Office Awaits with these Creative and Compact Desks for Small Spaces

SaaS, Tech + Marketing

What is a Restaurant Profit and Loss Statement?
How to Obtain a Liquor License: A State-by-State Guide
Tydo’s Ecommerce Glossary
How Influencer Marketing Can Help Your Referral Programs
Getting Ready for BFCM? You’re Probably Missing These Strategies For Happier Customers (and Repeat Purchases)
Should Holiday Referral Marketing Be In Your Marketing Plans?
How Brands Use Delivery Anticipation Emails to Boost Sales and Delight Customers
Incentivizing with CashBack with Fondue
Redefining Affiliate Marketing with Social Snowball’s Noah Tucker
Monalee

Ecommerce, Retail, DTC, and Business Solutions

#Paid Banknotes - author page
Are you combining online shopping with social media? Here’s why you should
Standing out in a DTC-saturated market
How brands are reaching more customers through same-day delivery
To subscribe or not: should your brand offer subscriptions?
Signs Your Sales Strategy Needs Rethinking
Virtual Inventory: The Secret Weapon for Every Retailer
Retail Assortment Planning: Blending Physical and Digital Assortments
Customers Love Certified Coffee - Here’s Why You Should Add it To Your Menu
Wholesale Packaging: Is it Time to Expand Your Brand’s Packaging Solutions?



Writing Services

  • Website copy: Landing + product pages

  • Email copywriting

  • SEO blog content

  • Newsletters

  • Package copy

  • SMS copy

  • Social captions

  • User experience

  • In-store copy

  • Testimonials

  • Case studies

  • White papers

  • Content remixing (audio/video to written)

A behind-the-scenes look at my process:

My top priorities as a freelance writer are to be flexible, reliable, and communicative with clients from the start.

Once we’re ready to get writing, here’s a peek into my workflow:

  • Use the provided brief to start outlining content or copy and reach out to relevant founders, marketing experts, and reputable sources for insight on the topic.

  • Draft up the initial piece using SEO/keyword optimization, links, and CTAs in a way that flows organically and makes sense for the reader.

  • Submit the first draft via Google Docs and await feedback or change requests. After you return the document, I’ll start making the requested changes. Each piece comes with one round of edits, which is included in the content rate.

  • Return the final draft, complete with any changes, so it’s ready for publishing and distribution!